Free tool

Shopify profit margin and fees calculator

Made for stores in India and other countries without Shopify Payments, where every order pays a gateway fee and Shopify's own per-order fee. Enter your numbers to see the profit you really make.

Where is your store?

Shopify Payments is not available in India. Every order pays your payment gateway's fee and Shopify's own per-order fee for using an outside gateway, and the fee depends on your plan.

Replace the example numbers with yours. The plan fees are Shopify’s published rates; gateway rates differ by provider, so use your own.

The order

Selling price₹What the customer pays.GST rate%

The selling price already includes GST

Product cost₹What you pay for one order's products.Shipping you pay₹

Packaging₹

Payment gateway (your provider)

Split by how customers pay (UPI, cards, cash on delivery) for a sharper number

Gateway fee%Percent of what the customer pays.Fixed fee per order₹

GST charged on the gateway fee%Gateways add 18% GST. Set 0 if you claim it back as input credit.

Shopify plan and per-order fee

Your planPicks Shopify's per-order fee for an outside gateway: Basic 2%, Grow 1%, Advanced 0.6%, Plus 0.2%.

Shopify per-order fee%Percent of what the customer pays.Plan price per month₹Monthly billing, before GST. Paying yearly is cheaper: edit it.

GST Shopify adds to its plan and fee%Shopify bills 18% GST in India. Set 0 if you claim it back.

Marketing and returns

Ad spend per order₹Total ad spend divided by orders.

Returned or failed orders%Cost of one such order₹Shipping both ways and damage.

Running the store

Apps per month₹As billed.Orders per monthSpreads the plan and apps across each order.

Profit per order₹387after every cost on this page.

Profit margin30.4%

Markup on cost85.9%

Break-even ROAS2.35

Profit per month₹1,16,007

Where the customer’s money goes

GST collected for the tax office ₹229
Product cost ₹450
Shipping and packaging ₹85
Payment gateway fee ₹35.38
Shopify transaction fee ₹35.38
Cash on delivery handling ₹0
Returns and failed deliveries ₹12
Store plan and apps ₹15.9
Advertising ₹250
Profit ₹387

The bar shows the price without GST. Break-even ROAS is the return on ad spend at which you make nothing, using the price the customer pays.

What price gives the margin you want?

Target margin%

Selling price needed₹1,489You already clear it.

How we can help

Margin is made in three places: price, cost and ads

The number that moves most is usually ad spend per order, and it depends on tracking you can trust. We work on the parts of this sum that you can change.

Meta Ads Management

Ads managed against your real break-even ROAS, so spend stops where profit stops.

From ₹7,999/moSee the service Conversion Rate Optimization

More orders from the same traffic lowers ad cost per order without touching your price.

From ₹9,000See the service Tracking + Ads Setup

Tracking fixed so the ROAS you read is the ROAS you earned.

From ₹12,000See the service

Not sure which you need? Book a free 30-minute call and bring this result, or send us a message. No obligation, no pitch deck.

Questions

Subtract every cost from the price without GST, then divide the profit by that price. The costs are product, shipping, packaging, payment fees, returns, advertising and a share of your plan and apps. This calculator does the sum and shows where each rupee goes.

Margin is profit as a share of the selling price. Markup is profit as a share of the product cost. A product costing 450 that sells for 900 has a 100 percent markup and a 50 percent margin.

Return on ad spend is the revenue an ad earns per rupee spent. Break-even ROAS is the point where the order earns exactly what the ad cost, so you make nothing. It equals the price divided by your profit before ads.

No. Shopify Payments is not available in India, or in many other countries. Stores there take payments through an outside gateway such as Razorpay, and pay two fees on every order: the gateway's own fee and Shopify's per-order fee for using an outside gateway.

It is a percentage of each order, set by your plan. On Shopify's pricing page in October 2026 it was 2 percent on Basic, 1 percent on Grow, 0.6 percent on Advanced and 0.2 percent on Plus. This calculator fills it in when you pick your plan, and you can change it.

The plan fees are Shopify's published rates, and in India Shopify adds GST to its plan and fees. Gateway rates differ by provider and by payment method, so the 2 percent shown is an example. Replace it with the rate on your own statement.

If you are GST registered you may be able to claim it back as input credit, in which case set that box to 0. If not, it is a real cost and should stay in.

Tick the split box and enter, for each of UPI, cards, net banking and wallets, and cash on delivery, the share of your orders, the gateway fee, and the share that come back or fail. Cash on delivery also takes a handling fee. The calculator then shows profit per order for each method and a blended figure for your real mix.

No. Cash on delivery is a manual payment method, and Shopify's per-order fee for outside gateways applies to online payments. It also goes through no gateway, so it pays no gateway fee. Check your own Shopify invoice to be sure.

No. The sums are done inside your browser. Nothing you enter is sent to us.

Guides

Profit thinner than the sum suggests?

Send us your numbers. We look at ad cost, conversion and tracking, which is where store margin is usually won or lost, before there is any quote.

Start a project Book a free 30-min call

No pitch deck, no obligation. Bring your URL and we will look at it together.