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Free tool

Schema markup generator

Fill in the details and copy the JSON-LD for a product, FAQ, local business or article. We warn you about what is missing, all in your browser.

How we can help

Valid markup is easy. Markup that earns rich results is not

Schema has to match what is on the page, stay in step with price and stock, and not clash with what your theme or plugins already add. We set it up so it holds.

Not sure which you need? Book a free 30-minute call and bring this result, or send us a message. No obligation, no pitch deck.

Questions

A block of structured data, usually JSON-LD, that tells search engines exactly what a page is about: a product with a price, a business with an address, an article with an author. It helps them understand the page and can unlock rich results.

Inside a script tag in the page, in the head or the body. Many Shopify themes and SEO plugins already add some markup, so check what is there first, because two conflicting copies can cause problems.

Not directly. It helps search engines understand a page and makes it eligible for rich results such as price and stock in listings. Eligible does not mean guaranteed.

Only for a small set of well-known sites since 2023. The markup is still valid, and other search engines and AI tools can read it. Only mark up questions and answers that are visible on the page.

Paste the page address or the code into Google's Rich Results Test. After the page is live, Search Console reports any problems it finds under its enhancements section.

No. The markup is built inside your browser. Nothing you enter is sent to us.

Markup in place but no rich results?

Send us the page. We check what Google reads, what conflicts, and what is missing, before there is any quote.

No pitch deck, no obligation. Bring your URL and we will look at it together.